We’ve raised $7 million in a pre-seed round led by Lightspeed to build the first Generative Commerce system.
At Dalet Labs, we’ve built a generative interface that enables discovery without requiring a specific search or predefined intent. It generates a visual feed of lifelike scenes featuring real products across brands and categories. Every user interaction shapes what is generated next, allowing the content to adapt as preferences and interests evolve. Rather than simply presenting products, the images show them in context, helping people discover possibilities they might never have considered. Every product can be purchased through a unified checkout without leaving the app. We call this Generative Commerce.
We believe the next big opportunity in commerce isn’t just making it easier for people to buy what they already want, but helping them discover things they never knew they wanted. Shopping should be engaging even when you have nothing specific in mind. We want to make it effortless to follow your curiosity, discover something unexpected, and make it yours, all in one place. We’re excited for the future of human-AI collaboration, where people shape the content they see, and that content inspires them with new interests in return.
Omer Bar-TalFounder & CEO, Dalet Labs
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